Tight Lines Tuesday Ultra Casting

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Tight Lines Tuesday Ultra Casting

Tight Lines Tuesday Ultra Casting

Tight Lines Tuesday Ultra Casting; The fancy cursive script font of the ULTRA CASTING brand is from the first quarter of the 20th century and is both distinctive and a highly sought after brand name by collectors of antique fishing tackle. The ULTRA CASTING brand was introduced about 1908 by the Shapleigh Hardware Company (known at the time as Norvell – Shapleigh) of St. Louis Missouri which traces it beginnings to 1843 when its founder Augustus F. Shapleigh established the firm.

The ULTRA CASTING brand name was used for fishing tackle such as a wooden minnow fishing lure that was packaged in a wooden slide top box. It was also used for a pair of wooden spools of a high quality pure silk casting line that were packaged in an aluminum canister, and it was also used for a very high quality nickel silver Kentucky style reel that was custom manufactured by the Montague Rod and Reel Company specifically for Shapleigh Hardware.

Comments or questions may be sent to John at johnsetch@aol.com

2018-01-16T09:27:54+00:00 January 16th, 2018|Comments Off on Tight Lines Tuesday Ultra Casting