Heddon Dummy Double Ad 1917
This ad is a Heddon Dummy Double Ad 1917 copy. Believe it of not this ad came out of all things a Shakespeare Lure Catalog. I’ve got a bunch of ads to share out of there and I’ve always found it funny that The Shakespeare lure company would advertise its direct competitors.
The ad States: This is one of Heddon’s best products having new style of detachable hook fastening and the new patented Dummy Double Hook, doing away with treble hooks and guaranteed to increase killing certainty. Has two spinners, three dummy double hooks. Length of Body 3 inches. Furnished in the following colors:
No. 1500S -White body with red and green spotted effect
No. 1505 – Yellow Body with red and green spotted effects
No. 1502 – Blended white with red eyes
No. 1509B – Frog Colors
No. 1509A – Yellow Perch