Trade House Tackle, Part 17:J.C. Penney & Co.James Cash Penney (1875-1971) founded the store that bore his name in 1902 in Kemmerer, Wyoming. A lumberjack by trade, he saw the future of retailing long before most others, and by 1912 owned 34 stores across the Rocky Mountains. He began expanding eastward and by 1929 there […]