Moonlight Floating Bait Lure Ad 1910
This Moonlight Floating Bait Lure Ad is from 1910 and sourced from the Outdoorsman’s Handbook. We see here a new lure just the year before produced by the Moonlight Bait Company from Paw Paw Michigan. You will notice however that the collar is the second version collar on the Floating Bait.
BROTHER FISHERMAN:
If your business interferes with fishing give up your business or buy a MOONLIGHT bait and fish in the evening. You will find night fishing delightful. To us, and that “us” represents thousands of users of MOONLIGHT bait, it is all that is to be desired with no possible regrets. It is cool, time is your own, it does not interfere with your business and the large fish are up.
FISH ARE NIGHT AND NOT DAY FEEDERS
You will not land all the strikes brother but the fight is half the fun. You will get your “FULL MONEY S WORTH” in the thrills of pleasure and expectancy in landing that BIG fellow which is sure to be yours if you Follow the Cosmic Urge. At all first class dealers or sent postage paid by us for $1.00.
Your Brother Nimrods,
MOONLIGHT BAIT COMPANY
Exclusive Owners and Patentees
Paw Paw Michigan U S A ,